A Chat with Dinesh Nayar, Managing Director at On-Demand Printing Service: Creator Studio

A Chat with Dinesh Nayar, Managing Director at On-Demand Printing Service: Creator Studio

Creator Studio is the global, on-demand printing service for the modern merchandising industry, making merch more responsible, cost-effective, and frictionless.

Creator Studio is a part of H&M Group and was launched in late 2021. Our platform offers creators, artists, labels, and licensees an end-to-end solution for merchandise printing and fulfilment. We take care of our customers’ merchandise from fibre to end-consumer and once integrated with a creator’s ecommerce, the platform handles everything from sourcing to printing to global last-mile delivery – meaning users can create and sell bespoke items with minimal fuss.

Printing merch on demand means a reduced risk of overproduction compared to traditional bulk purchases. All our garments are made with 100% organic…


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