Tag Archives: Advertising

6 Types Of Advertising To Try In 2024 – Forbes Advisor

There are so many different types of advertising. How do you know which type of advertising will create the biggest ROI from your limited budget? Unfortunately, there is no single “right” answer. Some businesses will get a better ROI from social media advertising, while others will see more success from a billboard in the center of town. Ultimately, what works will be a function of your business goals, the products and services you sell, your target market and your advertising budget.

Since there isn’t a universal advertising strategy that will work for every reader’s business, it’s better that we go over the best types of advertising in 2024; discuss the trends, strengths and limitations for each type of advertising; and explore strategies that can help you…


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Varadkar criticises mainstream media for ‘advertising harmful content’ online

Taoiseach Leo Varadkar has said that people have searched for harmful content online after it was “advertised” by mainstream media outlets.

Mr Varadkar said mainstream media outlets have responsibilities around their own content and signalling towards harmful content online.

Media outlets regularly publish garda requests which appeal to the public not to share imagery of tragic incidents.

Responding to a question on social media companies in Co Waterford, the Fine Gael leader said: “The traditional mainstream media also has responsibilities too and I think sometimes that’s forgotten.

“It particularly has a responsibility in not signalling, in not advertising in papers and in the regular broadcast media that stuff and harmful content is available…


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Libsyn's AdvertiseCast Marketplace Unveils March 2022 Podcast Advertising Rates – WV News

PITTSBURGH–(BUSINESS WIRE)–Apr 1, 2022–

Today, Liberated Syndication Inc. (“Libsyn”), the leading ‘Podcasting As A Service’ platform, announces March 2022 Podcast Advertising Rates, including highest CPM categories. Additionally, Libsyn’s AdvertiseCast, the industry’s premier podcast advertising marketplace, is continuing to roll out enhanced advertising tools for podcast creators to grow their audiences and for advertisers to reach highly engaged listeners.

“Podcast advertising is on an accelerated growth trajectory and we’re paving the way in powering advertising for a growing number of podcast creators that are looking to monetize their shows,” said Dave Hanley,…


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