Tag Archives: Customer

By Matthew Biboud Lubeck, Vice President EMEA at Amperity:

The world of customer data is rapidly changing, and companies are responding with diverse strategies to stay ahead in this dynamic environment. At Amperity’s recent Amplify summit, industry leaders and professionals from iconic global brands like Deloitte, Patagonia, Taco Bell and more converged to explore the evolving landscape of data-driven marketing and the profound impact of first-party data.

Under the overarching theme of “Together We’re Electric” the event explored critical facets of using customer data for strategic advantage, with a focus on the future of paid media, best practices for Customer Data Platforms (CDPs) and the transformative power of establishing a unified data foundation with…

FusionAuth – a customer identity platform built for developers – recently announced the completion of a $65 million growth equity investment from Updata Partners. And with its first fundraiser and after widespread developer adoption, FusionAuth will scale go-to-market and product development to meet increasing demand for a modern approach to customer identity. Updata’s Dan Moss, Principal, and Jon Seeber, General Partner, will join the board in connection with the funding round.

Launched in 2018, FusionAuth is profitable and bootstrapped itself before this investment. The platform is deployed across six continents with over 450 customers, including major brands like Frontdoor, Oppenheimer & Co. Inc., and Stihl. This funding round builds on a solid history of…