Tag Archives: Defends

Hosting soccer’s World Cup ‘ineffective’ says study as B.C defends 2026 goal

Study published in Tourism Economy raises questions, but ministry ‘thrilled’ to host seven games

B.C.’s tourism ministry is defending playing host to FIFA’s Men’s World Cup in 2026 amidst research that raises questions about the event’s long-term impact.

A study by German research Christopher Vierhaus published in 2019 in the academic journal Tourism Economics, finds that “surprisingly, hosting the World Cup is ineffective in promoting tourism” in the long-run.

“Although international tourism increases in the event year, this growth is more than offset by the decreased tourism from (one) to (four) years after the event. “

Vierhaus’ study looks whether hosting mega-sporting events like the Olympics or soccer’s World Cup is a useful marketing platform for…


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Steve Martin Defends Jo Koy After Golden Globes Backlash – Deadline

Steve Martin understands the pressure of hosting an award show and is giving Jo Koy some grace after his stint at the Golden Globes.

The Only Murders in the Building star, took to social media to defend Koy amid the backlash over his hosting duties that included a mention of Taylor Swift that didn’t land well.

“I tip my hat to anyone who steps out on stage to host a live awards show. It’s a very difficult job and not for the squeamish,” Martin wrote on Threads. “I know because I’m still throwing up from the last time I did it in 2010.”

Martin has hosted the Oscars three times, two times as the solo host and a third round with Alec Baldwin. After all the criticism, Martin feels that Koy could use this experience for his stand-up.

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