Tag Archives: Hosting

Trevor Noah is returning for the fourth time at the Grammys as a host and he recently shared his thoughts about hosting the event. It seems like there’s an added pressure for him this year because this would be the first time that he’s a nominee and the master of the ceremony all at once.

According to Billboard, the famed television personality is the fifth person to host the Grammy Awards and also a nominee in the same year. However, Kenny Rogers was the only person who successfully won his category in 1980.

This year, the event will be held at the Crypto.com Arena in Los Angeles, California, and performers include Dua Lipa, SZA, Olivia Rodrigo, and many more.

Noah, being the host this year, is…

Campaign: Officially Sponsored Host
Companies: Jimmy Dean (owned by Hillshire Brands)
Agency Partners: Ogilvy (creative, PR, social media and influencer management); Mindshare (paid media and influencer management)
Duration: November 16 – December 6, 2023

It takes a lot of work to stage a social gathering.

As such, Jimmy Dean, a Hillshire Brands meat products line, decided to launch a campaign to help party hosts. 

Strategy

Jimmy Dean created a contest consumers could enter to win one of 10 prize packages, which included $1,000 to use however they wished and a set of collectibles curated by the brand and Josh Peck, an actor and comedian who has also been named as the brand’s chief hosting officer. 

Peck “perfectly melds our uplifting tone with his wit and charm, which is just…

Sian Welby has shared an insight into her recent This Morning debut, branding it the ‘best week of her life’.

The Capital Breakfast presenter, 37, joined Dermot O’Leary to co-host the ITV show amid claims smitten bosses had declared her the ‘next Holly Willoughby’.

Sian was quizzed about the four-day stint by colleague Roman Kemp, 31, on Wednesday as she returned to her regular job on the radio.  

Telling listeners: ‘Honestly, probably the best week of my life! I was on This Morning, I can’t believe they sort of gave me the reins to co-host with Dermot O’Leary who I’ve been watching for most of my life, X Factor, Big Brother, he’s a legend,’ 

‘So for me it was quite nerve wracking because you’re stepping into a show that everyone knows and loves and has their favourites’.

Sian…