Tag Archives: influencers

As per the latest reports, the apex court of India, Supreme Court directions, the celebrities, social media influencers, and advertisers will share equal responsibility and liability in case they endorse or disseminate deceptive and misleading advertisements or services concerning food and health products.

Supreme Court Mandates Accountability in Advertising and Endorsements

Supreme court said that “It is the shared responsibility of advertisers and endorsers, including celebrities and influencers, to ensure the accuracy of advertisements.”

A bench which comprised of Justices Hima Kohli and Ahsanuddin Amanullah said that “Endorsements by public figures, influencers, celebrities, etc., go a long way in promoting a product, and it is imperative for them to act with responsibility…

On Wednesday, the House approved a bill where ByteDance would be forced to sell TikTok or face a practical U.S. ban from app stores and web-hosting services if it is signed into law, according to a story in USA Today.

The bill gained bipartisan support passing the House 352 to 65. The bill is now on its way to the Senate where its fate is uncertain, and on March 8, President Joe Biden said he would sign it should it make it to his desk.

If signed into law, the bill would prevent app stores like Apple and Google from distributing or updating TikTok and web hosting companies from distributing it, according to an article in USA Today.

Social media influencers Bailey Lavender of Greenville and Spartanburg’s Jorden Hall are worried about the possible TikTok ban.