In today’s hyper-connected world, having an accessible website is a vital part of a business – an effective website provides valuable information and encourages customer trust.
But website downtime can have severe consequences, from damaging your brand’s reputation to impacting your bottom line. The cost of downtime can extend into the thousands of pounds.
Here, I share the most common reasons for website downtime and strategies website owners should consider preventing this.
Understand server and hosting needs
One of the most important factors in a website’s stability lies in its hosting infrastructure. The choice of a web hosting provider and server configuration can greatly impact a website’s uptime. Depending on the needs of your business, there could be several hosting…