Will the world ever go back to big in-person events? Of course. Eventually. CES already moved in that direction this year, for better or worse.
But everyone’s already gotten a taste of virtual events, and their many ups and downs. Ups? Huge potential audiences! No flights! No mile-long lines to enter the horror show bathrooms! Downs? The tech side of things can get remarkably complicated, and it’s hard to make a virtual show more compelling/interactive/engaging than a YouTube video would be.
Virtual events (or, in many cases, hybrid virtual/physical events) are here to stay. Zuddl, a virtual events platform, has raised a $13.35 million Series A to make them easier to host, simpler to customize, and, hopefully, more engaging.
Co-founder Bharath Varma tells me that Zuddl’s…
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