Temu, an e-commerce platform that’s been gathering millions of users since its September 2022 launch, has maintained the top spot as the most downloaded app in the U.S. throughout 2023. The Temu app was recently recognised as an Editor’s Choice on the Google Play app store.
In the wake of a splashy Super Bowl ad encouraging users to “shop like a billionaire” on the app, Temu garnered a reputation for offering surprisingly inexpensive products, from clothing to electronics. These low prices have spurred a trend of shoppers posting about their “Temu hauls” on social media, but they’ve also led some to question how such low prices are possible.
The Google Play recognition lends credence to Temu’s claim that its low prices are not due to lower quality items but rather to…
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