.com is so 1990s. Make way for .ing web domains.
Google has rolled out a new top-level domain that will let companies build websites that reflect a single word, such as writ.ing or play.ing. To get one, though, businesses and people are going to be pay.ing big bucks.
Early registration for the domains run as high as $13,000 a year, depending on the prefix. (Writ.ing, for instance, will cost you that amount. So will that other “ing” word that we’re not going to print, since we’re a family site.) Some go for just a couple hundred dollars. The new suffix is in an early-access period right now with Google, meaning you’ll have to pay a one-time fee to be among the first to use it.
Starting Dec. 5, they’ll be broadly available and likely a bit cheaper.
The .ing domains come 38 years after…
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