Google’s Mueller on Shared Hosting and Ranking Impact

A recent SEO study set out to discover if there was a negative impact on ranking on sites that were on shared hosting. John Mueller offered his opinion of the test results.

Research on Web Hosting and Ranking

An SEO company set out to do a long term study on whether shared hosting negatively affects rankings.

The study authors reveal they created the study from concern of “potentially harmful SEO effects” from shared hosting.:

“Concerned about the potentially harmful SEO effects that hosting a website on one of these shared hosting options could have on the websites of thousands of business owners, we decided to run a technical SEO experiment to find out what effect, if any, it had.”

The idea they were testing is if low-cost hosting attracts low quality websites that can negatively…