- Beatgrid’s unique solution sets it apart, offering deduplicated cross-media audience measurement from a single source, providing valuable person-level deterministic data.
- Our primary focus is to help media buyers and planners in understanding their campaign R&F (R&F Beat) and brand uplift (Brand Beat) across channels and providing valuable data that can produce key insights that can help optimize campaign and business outcomes.
- The secret sauce? Beatgrid’s unique passive mobile Automatic Content Recognition (ACR) technology and industry-leading geofencing tracking. We use this technology in our proprietary passive mobile media research app to deterministically track TV, CTV, YouTube, Digital, Radio, and OOH (out-of-home) advertising exposure at a person level and from a single…
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