Tag Archives: Google

Google and Microsoft have turned to a new strategy which has seen both companies make big investments in other businesses in an effort to bolster their cloud market share and better compete with AWS.

After replacing Diane Greene as the CEO of Google Cloud back in 2019, Thomas Kurian hasn’t been afraid to tap the company’s $142bn cash reserves to attract more customers to the service. In fact, Google has made sizeable investments in the business security system provider ADT ($450m), the Spanish-language media company Univision, the healthtech startup Tempus Labs and the futures-exchange firm CME Group ($1bn).

No one wants to leak their private information as they browse the web. Chrome, Safari, Firefox and other popular browsers can help keep your data away from prying eyes. The caveat, however, is that securing those web browsers requires setting up a few security-minded extensions or

After launching back in 2008, Chrome will reach version 100 early next year but unfortunately this milestone will cause some websites to no longer work in Google’s browser.

Although there are no major changes or revolutionary new features planned for Chrome 100, the search giant has been aware for some time that this major release will likely lead to problems for older websites. While Chrome 100 will release in March of next year, Google already began warning users and site owners about potential issues in a blog post published in November, saying:

A pernicious botnet used for cryptojacking has taken a major blow thanks to Google, whose free cloud-based services it relied on to propagate. The company has identified and removed thousands of accounts, hosted files and ad accounts that were being used to spread malicious files.

The botnet, Glupteba, has been operating for some months and was thought to be compromising thousands of people per day at its peak. The cryptojacking botnet quietly installs coin miners on Windows PCs and attempts to steal login credentials and authentication cookies. It spread via Google advertisements promising software cracks and phishing emails linking to malicious files hosted with Google Docs.

Notorious cryptomining and credential theft botnet crippled

Google cautions that…

Age-old stories and advice like the below from Brian Dean would have us believe that your server’s IP address will affect your rankings.

Screenshot by author, July 2021

I mean, why not? If your server is all porn, gambling, or Viagra, it would make sense to blacklist the server, right?

But is it a myth?

One might imagine it wouldn’t be much help if Google blacklisted the server because SEO black hats could move their server. But it would become a constant game of Hungry Hungry Hippos.

That, and with evidence we’ll share below, is why SEO professionals are getting mixed messages here. Below, we discuss the truth behind IP addresses as a ranking factor.

The Claim: IP Address As A Ranking Factor

When it comes to IP addresses as a ranking factor, things…